Marketing + Research
Just as marketing and research go hand-in-hand, RESH can not only market your company, but we have the unique ability to provide your company with a wide variety of research services that will help you make wise, informed decisions for your business. Research without effective communication creates ineffective marketing structure that will limit the growth of your business model.
Joey Von Nessen, Ph.D
Research EconomistDr. Joseph C. Von Nessen is a highly renowned research economist. Specializing in housing economics and residential real estate, Dr. Von Nessen supplies economic and marketing research to clients in both the private and public sector. Earning his Bachelor's degree at Furman University and his Ph.D. in economics at the University of South Carolina, Dr. Von Nessen regularly conducts a wide array of economic impact analyses, survey research, and various other applied research projects on the subject of economic modeling. He speaks regularly to government and business leaders throughout the South and is frequently interviewed on economic topics by various media outlets. He has also done research for many national companies such as Boeing, Michelin, Sonoco, BlueCross BlueShield, and Savannah River National Lab. His prolific work has earned him many grants from a myriad of groups including the U.S Department of Energy and the U.S. Department of Defense, among others.
Dr. Von Nessen in a frequent guest speaker for many national conventions most notably the International Builders Show, the 21st Century Building Expo, and the North American Regional Science Council. Dr. Von Nessen is an active member of the Building Industry Association of South Carolina (BIA of SC) and often works with other members of the BIA, as well as the Association of REALTORS throughout South Carolina. He is also a regular attendee and speaker at the Federal Reserve Bank of Richmond, where he often speaks on the economics of South Carolina and the United States as a whole.
RESEARCH
What is RESH ResearchJust as marketing and research go hand-in-hand, RESH can not only market your company, but we have the unique ability to provide your company with a wide variety of research services that will help you make wise, informed decisions for your business. Our on staff PhD economist Joey Von Nessen specializes in market evaluations and is fully equipped to provide you with as much information as you need. Research helps your company find its niche in a market and gives you a clear idea of whom you are marketing to and how you should go about doing it. This research ultimately increases your profitability, which is never a bad thing. Our many research abilities can even be customized on a per-case basis, so you only get the information that is relevant to you and how this information should be used. RESH is not simply throwing a report in your face and leaving you to sort out the details. Our experts will sit down with you and discuss what each number means and how it affects your business. You will get a full understanding of just how important research can be to a rising company. Luck always favors the prepared, and we at RESH make sure you get all the prep you need to shine.
Learn more →Some of our research capabilities include but are not limited to:
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Opportunity Identification
Market Analysis
Quantifying Competition
Strategic Positioning
Determining Target Markets
Behavioral Econometric Applications
Descriptive Statistics
Econometric Modeling
Market Evaluation
Impact Studies
Feasibility Reports
Quarterly Economic Updates